"Brilliant course. I can't believe it's free. I've learned loads and gone from hating the idea of fundraising to my first donation (£5,000) for our school library. Everyone's delighted. Thank you!"

Sam (Free Mini Course Review, June 2020)

In just 1 hour my free course will show you how to fundraise your first donations.

WELCOME!

Enrol for FREE now!

All of my courses are designed for new, voluntary and reluctant fundraisers. They are the guides I wish I'd had 25 years ago, when I started out in fundraising.

YOU GET 17 LESSONS, MY 162-PAGE EBOOK AND ALL THE TOOLS

  • 01

    Before you dive in...

    Show Content
    • 0.1 Hello and Welcome!

    • 0.2 How to use this course (from Thinkific)

    • 0.3 Your Tutor

    • 0.4 The Fundraising Radicals approach works!

    • 0.5 Before you begin...

  • 02

    How to fundraise smarter and sharper

    Show Content
    • 0.6 Let's waste some time...

    • 0.7 BIG Fundraising and where WE are TODAY

    • 0.8 Value Fundraising

    • 0.9 The Fundraising Radicals

    • 0.10 The Fundraising Canvas

    • 0.11 The Case-Donor Matrix

    • 0.12 Radical: Donor Groups

    • 0.13 Radical: Case for Support

    • 0.14 Radical: Value Propositions

  • 03

    Mini Course Assignment

    Show Content
    • 0.15 Mini Course Assignment

    • Download: The Case-Donor Matrix

  • 04

    Download your way to fundraising success!

    Show Content
    • Book: The Fundraising Radicals (Digital Edition) by Craig Pollard

    • Core Tool: The Fundraising Canvas

    • Core Tool: The Case-Donor Matrix

  • 05

    Next Steps...

    Show Content
    • 0.16 Congratulations! And next steps...

    • 0.17 Before you go...

Our approach has been inspired by thousands of donors and fundraisers, and refined in partnership with 200+ non-profits and projects in 70+ countries

TRUSTED BY GLOBAL NON-PROFITS AND FUNDRAISING LEADERS

  • WaterAid
  • Costa Foundation
  • ICRC International Committee of the Red Cross
  • Save the Children
  • The Palestinian Museum

The Fundraising Radicals work

DON'T JUST TAKE OUR WORD FOR IT!

“Your approach is phenomenal. Our committee members were impressed with your presentation, expertise, and clarity. Five months later, using what we learned, we now have $2 million in pledges and our dream of Parami University is now real. Thank you.”

Founder and CEO Parami Institute (Myanmar)

Dr Kyaw Moe Tun

“Craig, thank you for everything you do for the Royal Geographical Society. Your straightforward approach to fundraising has helped hundreds of young people to go out there and get the funding to make their expeditions possible. It's been a quiet but important contribution.”

British explorer and the world's most successful expedition fundraiser

Sir Ranulph Fiennes, OBE

“I did not have a fundraising background but since your sessions I have kept our nutrition alliance in existence. I have raised $305,000 in four grants. We used this income to advocate for an increase in Zimbabwe's National Health Budget. Because of our research and presentations, the Budget has now risen 27% from USD450m to USD570m. Thank you. We could not have done this without understanding how fundraising works.”

National Coordinator for the Zimbabwe Scaling Up Nutrition Alliance (ZCSOSUNA)

Kudakwashe Zombe

“Wow. The Case-Donor Matrix is such a simple idea but its impact is astounding. Your approach has transformed how we think about and do our fundraising.”

Senior Advisor to the President of OIST (Okinawa Institute of Science and Technology)

David P. Janes

“We are lucky to have worked with you ... ... all our colleagues at ICRC recognise the excellent quality; your approach has been clear, compelling and challenging. Indeed this work stands out in the organisation – there is nothing else of this standard going on right now, that is for sure.”

Chief Philanthropy Officer at The Global Fund for Forgotten People and former Senior Philanthropy Adviser at ICRC (International Committee of the Red Cross)

Emily van Lier

“Craig, thank you for taking the RCP a long way in a short time. Your expertise, your patient, clear and simple approach to fundraising has given us clarity and restored our belief. We now have two very big donations heading our way. But most importantly we now know where we are going with fundraising and we believe we can get there.”

Director of the Medical School at UCL and former President of the Royal College of Physicians

Professor Dame Jane Dacre, DBE

“Craig. Fantastic work with the Institute of Development Studies [IDS] Board yesterday. Your whole approach, your clarity, experience and insight took us a long way forward and has really helped to set the right direction for fundraising. Many thanks.”

Trustee IDS, Director GIF, Former Director General at DFID, former CEO at CIFF

Michael Anderson, CB

“Before we met, I asked myself what can a fundraising trainer from England do for a small African organisation like FSC? You surprised me ... the training was clear and we learned so much. Six months later, we have eight new corporate partnerships in place ... income is three times what it was ... we have renewed hope for the futures of these children. Thank you my friend.”

Founder Friends of the Street Children (Zambia)

Christopher Mulenga

“It is a proud day for Northumberland. Thank you for all the support you have given to help build our fundraising capacity. You have played a key part in this project [The Sill: National Landscape Discovery Centre] and in taking our fundraising to another level.”

CEO Northumberland National Park

Tony Gates

“I didn't know at the time but I learned so much from you. You showed me how fundraising really works and gave me the confidence to go out there and do it. We recently won a £2 million research grant and I would not have had the guts nor expertise to go for this, let alone win the funding, without the approach and experiences you shared with me all those years ago at BISI.”

Head of History at UCL and former Chair British Institute for the Study of Iraq (BISI)

Professor Eleanor Robson